Hong Kong’s small and medium-sized enterprises, hard hit by the pandemic, have given themselves a lifeline by jumping on the e-commerce bandwagon. Oswald Chan reports from Hong Kong.
Boutir develops an end-to-end shop builder, empowers 100,000+ merchants across Asia, achieves unlimited online service scale during pandemic, and forges an AI-driven CRM strategy with Google Cloud.
Sa Sa engages Boutir to chase online sales as foot traffic dwindles, rival Sephora re-enters local beauty retailing market. Sa Sa has lost 40 per cent of its market value in the past 12 months, versus a 4 per cent drop in the Hang Seng Index.